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Skincyclopedia
CLIENT
Skincyclopedia
TYPE OF CLIENT
Beauty & Cosmetics
CATEGORY
Video, Campaign, Product Photography
BRIEF
The client needed a campaign for the international introduction of their serum line with active ingredients.
WHAT WE DID
Video commercial, Lifestyle photography, Product photography, Costume design, Creative direction
RESULT
We created image photos and a commercial video including English sign language. Each serum is impersonated and represents one word that empowers people who use them in their skincare routine. The project has the slogan “Unapologetically YOU!” and empowers people to take care of their skin regardless of their sex. The campaign was launched in 20+ countries worldwide.
WHAT’S NEXT STARTS HERE.
Get in touch at hello@singularitecreative.com
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